Communications Committee
The Communications (Marketing and Public Relations) Committee is a volunteer committee serving under the direction of the Marketing and Public Relations Officer. The Marketing and Public Relations Committee is responsible for building awareness of Cyber Security Global Alliance (CSGA) and developing and implementing new marketing initiatives under the oversight of organizations (CSGA) Communications Officers Program and Policy. It is comprised of a representative and diverse group of officers and members to collaborate and plan the marketing and public relations initiatives for that year.
The scope will include:
=> Increase public awareness of the CSGA
=> Expand marketing and public relations efforts through various channel
=> Promote opportunities in the CSGA
=> Build member and volunteer participation in CSGA through marketing and public relations efforts
=> Integrate new marketing initiatives from global CSGA and local offices, while utilizing the information to enhance local CSGA activities
=> Manage media communications for major initiatives
The committee, under the direction of the Marketing and Public Relations Director, provides leadership and guidance to:
=> Develop the annual Marketing and Public Relations plans
=> Develop the timeline and delivery of key marketing and public relations initiatives
=> Provide marketing and public relations training to disseminate best practices
Committee Member Responsibilities:
=> Support all aspects of Marketing and Public Relations plans
=> Attend all scheduled Marketing and Public Relations Committee meetings
=> Gather feedback and input from constituents and stakeholders to share with the Committee
=> Complete action items assigned at meetings and participate in subcommittee work
=> Hold discussions confidential, so that decisions can be disseminated using appropriate protocol
=> Gather input on agenda items before meetings
=> Provide input on various Marketing and Public Relations issues and opportunities for the CSGA
The Marketing and Public Relations Committee is comprised of up to 25 members, including:
=> Marketing and Public Relations Officer
=> Area Directors or designee from each area committee
=> Stakeholders of state events that require marketing efforts
=> Program partners and collaborators with expertise in marketing and/or public relations
=> Youth and adult volunteers that provide specific expertise such as:
x Marketing and Public Relations experience in nonprofits
x Expertise in social media and/or media relations
Meetings
=> Must be able to attend a minimum of four face-to-face/virtual meetings throughout the year to address issues and conduct subcommittee work and attend trainings and events as needed.
Term of Appointment
=> To serve a two-year term with eligibility to apply for reappointment to another term.
Communications Committee | Marketing and Public Relations | Cyber Security Global Alliance
The Communications Committee, also known as the Marketing and Public Relations Committee, is responsible for building awareness and implementing new marketing initiatives under the oversight of the Cyber Security Global Alliance globally.